3 online advertising trends to watch out for in 2014

3 online advertising trends to watch out for in 2014

In this article, Adam Berke describes the three online advertising trends to watch out for in 2014. Adam believes that the advertising industry is fully transitioning from an analog discipline to a digital one where new leaders will emerge and a giant market will develop. His three predications are as follows:

  1.  We will all come to miss the cookie
  2. The mobile landscape will get a shake-up
  3. Competition will breed opportunity

In a landscape of evolving technologies and shifting trends, one thing is clear: New opportunities are opening up everywhere you look. 2014 is going to be a year of growth and change in the digital advertising ecosystem.

I think this article was interesting and I give it a 3.5/5.

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