Marketing

5 Ways to Improve Your Privacy Online

5 Ways to Improve Your Privacy Online

This article discusses the issues with online privacy and provides five basic ways to improve your privacy online. These tips are:

  1. Browser Settings
  2. Cloud Storage Encryption
  3. Two-Factor Authentication
  4. Encryption for Chat and Email
  5. Surf the Internet Anonymously

These tips were quite helpful and I give this article a 3.5/5.

Users More Savvy About Social Media Privacy Than Thought, Poll Finds

Users More Savvy About Social Media Privacy Than Thought, Poll Finds

This Forbes article discusses the rise of individuals concerns for social media privacy. It provides interesting stats on who is most concerned with social media privacy and it informs us that it is actually those aged 44 or younger. 

This article has some interesting stats and I give it a 3/5. 

3 Quick Ways to Perk Up Your Email Marketing Efforts

3 Quick Ways to Perk Up Your Email Marketing Efforts

This article discusses three tips for email marketing. These tips were:

  1. Create a dedicated subscriber page. 
  2. Send a simple newsletter that features great, useful content
  3. Email your list more often

The article also has internal and external links to informative articles. If you have some time, read the comments too. Some people shared great opinions and their own experiences regarding emails. 

This was a great read and I give it 4.5/5.

8 effective email marketing strategies, backed by science

8 effective email marketing strategies, backed by science

This article gives eight tips on how to effectively execute an email marketing campaign.These tips are:

  1. Personalize your email without using the recipient’s name

  2. The long and short of subject lines

  3. 8:00 p.m. to midnight is the prime time to send your email

  4. The best content is free content: Give something away

  5. Mobile opens accounts for 47 percent of all email opens

  6. Email still reigns over Facebook and Twitter

  7. Send email on the weekends

  8. Re-engage an inactive group of subscribers

This article provides a lot of great information and I give it 4.5/5.

How to unlock the roi of your marketing with analytics

How to unlock the roi of your marketing with analytics

This (long) article is a thorough resource by HubSpot dedicated to learning how to improve certain areas of Online Marketing such as SEO, Landing Pages, Email Marketing, Blogging by understanding how to use the metrics to see what people when they come across your material – and what it means.

Although I did not read the whole thing, I think it would be extremely useful and I give it a 4.5/5.

50 Resources for Getting the Most Out of Google Analytics

50 Resources for Getting the Most Out of Google Analytics

This article provides resources that will help anyone, from the beginner to those who have been using Google Analytics for some time, learn how to get the most out of this great tool.

It has lots of great tips and resources and I give it a 5/5.

Custom Social Analytics

Custom Social Analytics

HootSuite is a social media management tool. It has analytics capabilities to track all of your social media, and connect to your Google Analytics. The webpage has tons of great links and videos for you to learn custom analytics. 

There are a lot of useful links on this webpage and I give it a 4.5/5.

Twitter Releases Card Analytics: Here’s How to Use ‘Em

Twitter Releases Card Analytics: Here’s How to Use ‘Em

This article discuss Twitter Card and how these new analytics can give you great insight into your Twitter presence and tips for making it even better. The article walks you through the dashboard step by step and explains every part of the Twitter Card analytics dashboard so you’ll be an old pro by the end of this post.

This article is quite helpful and interesting so I give it a 4.5/5.